October 1, 2009 
Skoda India has chose to sell the Fabia entirely online which is a initially of a kind initiative by an auto manufacturer. Selling the Fabia online would cut selling costs by 5-10% which is corresponding to Rs. 40,000-50,000 per car. Skoda, which does not place forward any cash discount on the Fabia, will pass on the benefits to the buyer resulting in competitive fee of the not so hot selling car. Buyers will need to interact with the dealer only – a test drive and at the time of delivery. Thus the booking process will be completely paperless.
“You will get the car through the dealership, but it will be available (- booking) only online,” Thomas Kuehl, director, sales and marketing, Skoda India said. “We are working on something completely new – the initially time – the Fabia,” Kuehl added.
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Skoda India has chose to sell the Fabia entirely online which is a initially of a kind initiative by an auto manufacturer. Selling the Fabia online would cut selling costs by 5-10% which is corresponding to Rs. 40,000-50,000 per car. Skoda, which does not place forward any cash discount on the Fabia, will pass on the benefits to the buyer resulting in competitive fee of the not so hot selling car. Buyers will need to interact with the dealer only – a test drive and at the time of delivery. Thus the booking process will be completely paperless.
“You will get the car through the dealership, but it will be available (- booking) only online,” Thomas Kuehl, director, sales and marketing, Skoda India said. “We are working on something completely new – the initially time – the Fabia,” Kuehl added.
Related Posts:
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» Sorry, the comment form is closed at this time.